Press Releases

Dr. Bronner’s at Natural Products Expo East 2023: Brand Celebrates 75th Anniversary, Announces Forthcoming Book by Lisa Bronner, and Launches New Oat Milk Chocolate

Top-Selling Natural Brand to Host 75^th Anniversary Celebration and Media Meet & Greet with Author Lisa Bronner

September 18, 2023

VISTA, CA – Dr. Bronner’s, family-owned maker of the top-selling natural brand of soap in North America, will exhibit September 20–23 at Natural Products Expo East 2023 at the Pennsylvania Convention Center in Philadelphia, PA, at booth #3529 in Hall D. In celebration of the 75^th anniversary of the company’s founding in 1948, Dr. Bronner’s will host a celebratory event at its booth on September 21^st, where samples of the newest line of Magic All-One Chocolate, now in three Oat Milk Chocolate flavors, will be shared with guests. Prior to the celebration, granddaughter of founder Emanuel Bronner, Lisa Bronner, will host a Media Meet & Greet to discuss her forthcoming book from Countryman Press, “Soap & Soul: A Practical Guide to Minding Your Home, Your Body, and Your Spirit, with Dr. Bronner’s Magic Soaps.” Additionally, Lisa Bronner will speak as part of a panel discussion on Friday, September 22^nd about the dynamic agroforestry model used by its sourcing partners in Ghana, to produce the Regenerative Organic Certified palm oil and cocoa used in Dr. Bronner’s products.

Dr. Bronner’s Events at Natural Products Expo East

 

New Book by Lisa Bronner “Soap & Soul”

Now available for pre-order, “Soap & Soul: A Practical Guide to Minding Your Home, Your Body, and Your Spirit, with Dr. Bronner’s Magic Soaps,” will release nationwide October 10, 2023, from Countryman Press, in hardcover, e-book, and audiobook (read by the author). It is available at booksellers nationwide including Barnes & Noble, Whole Foods Market, Bookshop.org and Amazon Books, and at drbronner.com. The MSRP for the hardcover book is $27.95. “Soap & Soul” will be available at a special discounted price of $25.99 on Dr. Bronner’s website beginning October 10, 2023.

Part Green-It-Yourself guidebook, and part memoir, “Soap & Soul” offers recipes and dilutions for using Dr. Bronner’s products, as well as tips and solutions for how to live a simple, practical, low-tox life. Drawing on years of consumer engagement via her blog, Going Green with Lisa Bronner, Lisa’s advice for living a green and healthy lifestyle is supported by substantial research, so that readers may understand the science behind the ‘why’ and ‘how’ of green cleaning, and the impacts cleaning and hygiene products have on our bodies, our homes, and our environment.

Members of the media are invited to meet with Lisa Bronner at Expo East, September 21^st from 4:00 pm to 5:00 pm at Booth #3529, to discuss “Soap & Soul” and receive a complimentary copy of the book.

For more information, see the “Soap & Soul” press release.

Announcing New Magic All-One Oat Milk Chocolate

This fall, Dr. Bronner’s is launching a new line of its decadent and delicious Magic All-One Chocolate, in three new Oat Milk Chocolate flavors. Available starting in the fall of 2023, the latest offerings—Crunchy Hazelnut Butter, Creamy Mocha Latte, and Golden Milk Chai—deliver a creamy, delicious plant-based milk chocolate like no other. Dr. Bronner’s chocolate is made from a blend of Regenerative Organic Certified ingredients including cocoa from Ghana and Ivory Coast, coconut sugar from Indonesia, and cocoa butter from Congo.

Vegan, indulgent, and created especially for health-minded and ethically conscious customers, Dr. Bronner’s Magic All-One Oat Milk Chocolate is made from cocoa beans grown using regenerative organic farming practices that have lasting positive impacts on farmers, their communities, and the land. The new chocolate flavors will be available at retailers nationwide and online starting in fall 2023 with the MSRP of $5.99 each, alongside the other seven flavors of Dr. Bronner’s Magic All-One Dark Chocolate.

For more information, see Dr. Bronner’s Oat Milk Chocolate press release.

Celebrating 75 Years of Innovation with New Refill Cartons

As part of its effort to reduce plastic use, and in celebration of the company’s 75^th anniversary, Dr. Bronner’s has debuted new packaging innovations in 2023 including a new soap Refill Carton.

For more information about Dr. Bronner’s Refill Cartons, please see the press release.

For more information about Dr. Bronner’s 75^th Anniversary, please see the press release.

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About Dr. Bronner’s

Founded in the U.S. in 1948, Dr. Bronner’s is the top-selling natural brand of soap in North America and a leading brand worldwide. The company is an independent, family-owned business based in California, committed to honoring the vision of founder Emanuel Bronner by making socially and environmentally responsible personal care and food products of the highest quality, and by dedicating profits to help make a better world. Dr. Bronner’s commitment to social justice, environmental sustainability, and progressive business practices is part of the company’s mission to put into practice the “All-One” philosophy printed on the company’s iconic soap labels. The company caps executive salaries at 5 times its lowest paid fully vested position and donates all profits not needed for business development. Dr. Bronner’s generated $170.3 million in revenue in 2022 and gave an estimated $8.5 million to fund charitable and activist causes.  In 2022, a bottle or bar of Dr. Bronner’s Pure-Castile Soap was sold, on average, every 0.95 seconds. 2023 marks the 75^th anniversary of the company.

For further information, please visit: https://www.drbronner.com.