Dr. Bronner’s and Sea Shepherd Celebrate Together at 40th Berlin Pride

Global Natural Soap Brand and Germany’s Leading Ocean Protection Organization Offer Family-Friendly Activities during Pride Event

July 12, 2018

BERLIN, DE – Dr. Bronner’s, the global top-selling natural soap and body care brand with its European headquarters in Dusseldorf, and Sea Shepherd Germany, the country’s leading ocean protection organization, are planning to celebrate together for the 40th Berlin Pride event from Friday, July 27, through Sunday, July 29. The two organizations will share a stand during the event where children and adults will be able to paint a wall in rainbow colors, play in foam, and afterwards wash their hands with Dr. Bronner’s natural soaps, made with certified organic and fair trade ingredients. Children will also be encouraged to make their own environmentally-friendly soap together with Sea Shepherd.

“You see Dr. Bronner’s in Pride Parades all over the world,” says Axel Rungweber, Managing Director of Dr. Bronner’s Europe. “We’re not just in the parade because it’s a beautiful thing, though it is; we’re also there because it’s a protest and a march, promoting a message for true liberation.”

As LGBTQIA-inclusive organizations, Dr. Bronner’s and Sea Shepherd both work for positive change through environmental and social fairness. Rungweber: “We are thrilled to celebrate with our community and allies who respect tolerance, equal rights, and share the sentiment behind our company mantra, ‘We Are All-One or None!’”

Dr. Bronner’s is a global leader in ethical, cruelty-free, organic, and fair trade products and dedicates profits to a wide range of progressive causes. In 2017, Dr. Bronner’s donated the MV Emanuel Bronner as Sea Shepherd Germany’s first vessel to patrol the Baltic Sea and protect wildlife. Last June, Dr. Bronner’s President Michael Bronner christened the boat as it is named for his grandfather who emigrated from Germany to the United States in 1929, then founded the environmentally friendly and socially responsible company in 1948.

For more information about the 40th Berlin Pride event, please visit: http://csd-berlin.de/


Sea Shepherd is an international non-profit, marine wildlife conservation organization. Founded in 1977, their mission is to end the habitat destruction and slaughter of wildlife in the world’s oceans, in order to conserve and protect ecosystems and marine species. Sea Shepherd uses innovative direct-action tactics to investigate, document, and take action when necessary, to expose and confront illegal activities on the high seas. By safeguarding the biodiversity of the world’s delicately balanced ocean ecosystems, Sea Shepherd works to ensure their survival for future generations.

For more information on Sea Shepherd, please visit:


Dr. Bronner’s is a family business committed to honoring the vision of founder Emanuel Bronner by making socially and environmentally responsible products of the highest quality, and by dedicating profits to help make a better world. Dr. Bronner’s commitment to social justice, environmental sustainability and progressive business practices is part of the company’s mission to put into practice the principles that inform the philosophy printed on the company’s iconic soap labels written by founder Emanuel Bronner. The company is the top-selling natural brand of soap in North America and widely renowned around the world. Based on 2017 sales, a bottle of Dr. Bronner’s soap was sold, on average, every 2.2 seconds throughout the year.

For more information on Dr. Bronner’s, please visit: