Dr. Bronner’s Launches Events Programme in the UK this Autumn
July 24, 2018
Dr. Bronner’s, the fifth generation family soapmakers and top-selling brand of organic and fair trade soap, body care and culinary coconut oil, will begin an exciting events programme this autumn organised by its UK distributor, Healthy Food Brands in order to engage with customers and the broader community.
The UK Event & Demo team is excited to showcase the world famous soaps at GO! Organic Festival in Battersea Park this September 8-9 and VegFest October 27-28. Dr. Bronner’s will be exhibiting a range of its finest natural products, including the 18-in-1 Castile soaps loved by many, including “A-list” celebrities and even monarchy; body lotions, lip balms and their Whole Kernel Virgin Coconut Oil, which launched into the UK market earlier this year.
Beginning at GO! Organic, a weekend event of fabulous food, music, lifestyle and health products, and entertainment for the whole family, the two-day event aims to demonstrate the finest organic products available. Visitors will have the opportunity to sample some of Dr. Bronner’s most loved products and their UK team will be on hand to explain the brand ethos and product information, as well as give people samples to take away and enjoy at home. The team at Healthy Food Brands have also organised for a special Bubble-ologist to use Dr. Bronner’s liquid soaps to create bounce bubbles for children to enjoy. Face-painting will also be available, where children can turn into their favourite wild animal for the day!
Supported by the Soil Association and the Organic Trade Board, GO! Organic festival hopes to teach people why free range organic food and products (with no nasties) are better for our health and the environment. Dr. Bronner’s team is proud that their new certified organic and fair trade virgin coconut oil is accredited by the Soil Association, ensuring a genuine organic and traceable supply chain.
The next stop for Dr. Bronner’s will be at the UK’s largest vegan festival, VegFest in Olympia. The Dr. Bronner’s stand will be situated in the yoga and wellness area this year. Healthy Food Brands representatives will be offering guests relaxing hand massages with a sample of Dr. Bronner’s certified organic and fair trade virgin coconut oil, which softens and rejuvenates the skin.
The popular festival takes place just a few days before the start of World Vegan Month in November, making it the perfect time to go along and learn about cruelty-free alternatives. Last year, over 14,000 people visited the two-day show, highlighting the UK’s growing interest in veganism.
Announcing the events schedule, Managing Director of the Healthy Sales Group, Cliff Moss, says: “Following on from the success of the events outreach in the United States and Europe, this is a very exciting move forward for Dr. Bronner’s to enable more people to experience the iconic brand. More event dates will be released early next year.”
For further press information, images or samples please contact
Sophie Exton or Chloe Gorman at The Spa PR Company
E. Sophie.Exton@thespaprcompany.com | E. Chloe@thespaprcompany.com | 020 7100 7018
Dr. Bronner’s is a family business committed to honouring the vision of founder Emanuel Bronner by making socially and environmentally responsible products of the highest quality, and by dedicating profits to help make a better world. The company’s commitment to progressive business practices is part of the company’s mission to put into practice the principles that inform the philosophy printed on the company’s iconic soap labels written by founder Emanuel Bronner. Bronner was a third generation soap maker who spent his life renouncing hate and war on a personal mission to unite mankind. His strong views and lectures landed him in a mental asylum in Chicago, but eight months later in 1948, Bronner escaped and continued with his message in California. During this time, he also began making peppermint liquid soap under the “Dr. Bronner’s” brand. He gave the soap away during his talks but soon realised people were taking it without listening to him speak. As a result, he started writing his philosophy on the bottle in tiny script, which is still used on Dr. Bronner’s packaging today. The company is the top-selling natural brand of soap in North America and widely renowned around the world. Based on 2017 sales, a bottle of Dr. Bronner’s soap was sold, on average, every 2.2 seconds. For more information, please visit: http://www.drbronner.co.uk/
Dr. Bronner’s is distributed by Healthy Food Brands, part of the Healthy Sales Group which has been helping companies develop successful natural food and personal care brands for around 25 years. Working with many of the key brands in the sector, Healthy Sales Group has seen its activities develop significantly, not only in health food stores, but also the major high street chemists, department stores, and supermarkets. For more information, please visit: http://www.healthysales.co.uk/