Sunburn S.O.S

Soothe and cool the skin with Dr. Bronner’s Organic Body Lotion

May 1, 2015

According to a recent study, a staggering three quarters of Britons were sunburnt last year.

We all dream of those summer days, where we can lie in the sun, absorbing the golden rays for a beautifully bronzed tan – we flock to the beaches, local parks and gardens eager to get ourselves out, under the sun as soon as possible! However, while we are busy taking advantage of the good weather we can quickly fall victims to the sun’s harmful (and painful) side effects on the skin.

Despite the constant attention paid to the application of sun cream, sunburn can still strike. Perhaps you missed a bit, forgot to re-apply after a swim or even fell asleep through heat exhaustion. When your skin begins to tingle with the burning tell-tale signs of a red tinge making an appearance, it’s time to take some relieving action.

Dr. Bronner’s deeply hydrating Hand & Body Lotion (£8.29 236ml) serves to recover the skin’s natural moisture from the inside out, helping you to soothe, calm and rehydrate sunburnt skin. With its natural blend of pure organic oils this certified Fair Trade lotion is ultimate skin soothing miracle. The lotion has a skin soothing combination of Hemp oilJojoba oil, infamous for its skin moisturising benefits due to its similarity to the skin’s natural oil, organic Coconut oil which assists absorption and Avocado oil to help keep the skin smooth and supple.

Top Tip from Dr. Bronner:

After a day of sunbathing, place your Dr. Bronner’s Hand & Body Organic Lotion in the fridge for 15 minutes before stepping into a cool shower. Smother your body in the soothing lotion and feel the cooling sensation

There is a range of four Dr. Bronner’s Organic Lotions for hands & body to choose from: Organic Lavender & CoconutOrganic Orange & LavenderOrganic Patchouli & Lime and Organic Peppermint.

Dr. Bronner’s is available nationwide www.drbronner.co.uk

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For further press information and to receive samples please contact:

Sophie or Lucy at The Spa PR Company

Sophie@thespaprcompany.com/Lucy@thespaprcompany.com

T: 020 7100 7018

Notes to editors:

The Dr. Bronner’s Story

Dr. Emanuel Bronner, a third-generation master soap-maker, was born in 1908 to the German-Jewish Heilbronner family. In 1929, Bronner, then aged 21, immigrated to the US working as a consultant soap manufacturer. But following the death of his family in the Holocaust, he embarked on a mission to spread this message of world peace and the dangers of communism and fascism by giving public lectures on these subjects. His strong views landed him in a mental asylum in Chicago but Bronner escaped eight months later in 1948 and continued giving lectures in California. He also began making peppermint liquid soap under the ‘Dr. Bronner’s Magic Soaps’ brand. He gave away soap during his talks and when he realized people were taking it without listening to him speak, he started writing his philosophy on the bottle in tiny script. These eccentric labels, featuring musings on everything from Hillel to Confucious, are still used today. In the early years the soap enjoyed a small but loyal following. With the emergence of 1960’s counterculture, sales rocketed on word of mouth and the quality, as Dr. Bronner’s does not advertise. The soaps spread into health food stores across the US, and in recent years into mainstream shops. 

Having always used natural ingredients, Dr. Bronner’s became officially certified organic by the US Department of Agriculture in 2003, branching into other organic personal care products in 2005.