No Sweat with Dr. Bronner
Focusing on getting fit? Don’t leave for the gym without Dr. Bronner’s – a post workout must-have!
January 26, 2015
Make sure you are fully prepared when it comes to hitting the gym this year. A must-have for your post workout kit bag is the multi-tasking Dr. Bronner’s Magic Liquid Soap which makes light work of any serious exercise session.
Simply shower off with the wonderfully refreshing and energising organic liquid soap, a nourishing blend of the finest essential oils combined with moisturising Jojoba, Hemp, Avocado and Coconut oils. This 100% natural liquid soap restores moisture lost by sweat, cleansing the body, hair and face. In fact its 18-in-one uses – it will even help rejuvenate and revive your kit too – makes it your ideal gym companion! Dr. Bronner’s Magic Liquid Soap comes in eight fabulous fragrances – Citrus, Rose, Lavender, Peppermint, Almond, Eucalyptus and Tea Tree, as well as the unscented Baby Mild and also comes in a handy, gym bag 57ml size!
Dr. Bronner’s Magic Liquid Soap: RRP £1.99, 57ml; £5.49, 237ml
Follow up post shower with the moisturising Dr. Bronner’s Organic Hands & Body Lotion – perfect for softening those elbows when you are perfecting your plank! Use post-workout to pamper your pins and your leave skin silky smooth. With organic jojoba oil and the finest essential oils, this lotion will prolong that feisty fresh feeling and leave your whole body positively glowing!
Dr. Bronner’s Organic Hands & Body Lotion: RRP £8.29 for 236ml
Complete your post workout recovery, with the Dr. Bronner’s Magic Organic Balms. The soothing blend of jojoba and hemp oil moisturisers, are locked in with Fair Trade organic beeswax, to counteract dry gym air, rejuvenate dehydrated lips leaving them super soft and smooth.
Dr. Bronner’s Lip Balm: RRP £2.69
Think big and you will not only be helping yourself to stay pretty post workout but you will also be helping a good cause. If you buy the larger, value sized liquid soap (473ml and 946ml), Dr. Bronner’s will donate 20p for every bottle sold in the UK to support Compassion in World Farming (Compassion), the world’s leading farm animal welfare charity.
Available at www.drbronner.co.uk, Selfridges, feelunique.com and from leading health stores. To find your nearest stockist please phone 0845 072 5825
– Ends –
For further press information and to receive samples please contact:
Hilary or Sophie at The Spa PR Company
Hilary@thespaprcompany.com | Sophie@thespaprcompany.com
T: 020 7100 7018
Notes to editors:
The Dr. Bronner’s Story
Dr. Emanuel Bronner, a third-generation master soap-maker, was born in 1908 to the German-Jewish Heilbronner family. In 1929, Bronner, then aged 21, immigrated to the US working as a consultant soap manufacturer. But following the death of his family in the Holocaust, he embarked on a mission to spread this message of world peace and the dangers of communism and fascism by giving public lectures on these subjects. His strong views landed him in a mental asylum in Chicago but Bronner escaped eight months later in 1948 and continued giving lectures in California. He also began making peppermint liquid soap under the ‘Dr. Bronner’s Magic Soaps’ brand. He gave away soap during his talks and when he realized people were taking it without listening to him speak, he started writing his philosophy on the bottle in tiny script. These eccentric labels, featuring musings on everything from Hillel to Confucious, are still used today. In the early years the soap enjoyed a small but loyal following. With the emergence of 1960’s counterculture, sales rocketed on word of mouth and the quality, as Dr. Bronner’s does not advertise. The soaps spread into health food stores across the US, and in recent years into mainstream shops.
Having always used natural ingredients, Dr. Bronner’s became officially certified organic by the US Department of Agriculture in 2003, branching into other organic personal care products in 2005.