Dr. Bronner’s Magic Soaps Launches Three New Fragrances Exclusive to the Australian Market
April 1, 2014
This April, Dr. Bronner’s Magic Soaps will launch three new castile soap fragrances: Sandalwood & Jasmine, Green Tea and Cherry Blossom – exclusive to the Australian market and not available in the USA.
SANDALWOOD & JASMINE:
Sweet, warming and calming. Add some Dr. Bronner’s Sandalwood & Jasmine Liquid Castile Soap to a deep bath to keep the cold at bay on chilly nights.
Refreshing and energising. Green Tea contains antioxidant properties and has long been used to fight skin blemishes, reduce redness and irritation. Dilute and use on your body or face as a gentle, calming shower or bath soap.
Romantic and uplifting. A few drops on a wet loofah will lather richly on your body and fill your bathroom with the fragrance of springtime in Japan.
Available in bar and liquid, Dr. Bronner’s castile soap is the number one selling natural soap brand in the U.S. and has an enthusiastic following with celebrity fans including Sandra Bullock, Drew Barrymore, Eminem and makeup artist Bobbi Brown.
- Certified organic ingredients
- No synthetic foaming agents, thickeners, preservatives, fragrances, dyes or whiteners
- 100% post consumer recycled (PCR) bottles and paper labels
- Completely biodegradable
- Made with certified Fair Trade and organic ingredients sourced from India, Ghana, Kenya, Palestine, Israel and Sri Lanka
About Dr. Bronner
Dr. Emanuel Bronner was a third generation soap maker who spent his life renouncing hate and war on a personal mission to unite mankind. Today, the fourth and fifth generations of the family continue his mission and commitment to building an engine for promoting and advancing positive social change. From pioneering USDA certified organic personal care products, to creating Fair Trade projects across the world that ensure fair and just treatment of farmers and workers Dr. Bronner’s strive to honour their heritage with progressive business practices, while devoting profits to worthwhile causes and charities worldwide.
Notes to Editor
$6.95 (140g Bar Soap)
$8.95 (238ml Liquid Soap)
On-shelf from: 1st April 2014
Dr. Bronner’s Exclusive Release Castile Soap is available through David Jones department stores and selected health & natural product and organic stores. For more information, visit www.drbronner.com.au
For further information on Dr. Bronner’s, product samples or high res imagery, please contact Belinda Andrade at PR Chicks on 02 9700 7107 or email firstname.lastname@example.org