Dr. Bronner’s insist on a Fair Deal
Every time you purchase a Dr. Bronner’s Organic Soap you are supporting Fair trade projects all over the world!
February 1, 2015
According to the pioneering Dr. Bronner’s, America’s number one selling organic soap company, it’s not just what you grow it’s how you grow it! With the focus firmly on Fair trade in business this month, with Fair Trade Fortnight taking place in the UK between 23rd February – 8th March 2015, the family-owned Dr. Bronner’s is a shining example of how a fair trade business can be a successful one!
As well as sourcing certified, organic ingredients for their A-lister brand – Kate Hudson is a firm fan – Dr. Bronner’s are committed to sourcing their major raw materials from certified Fair Trade and organic projects around the world that ensure fair prices, living wages and community benefits for farmers, workers and their families. Every time you purchase a Dr. Bronner’s soap, lotion or spray, you are supporting the more just and vibrant producer communities around the world.
A member of the World Fair Trade Organisation (WFTO), the company has directly built, or partnered with, Fair trade projects in Sri Lanka, Ghana, India, Kenya, Mexico, Ecuador, Palestine, Israel, and Zambia, for Fair Trade organic coconut, palm, tea tree, avocado, jojoba and mint oils, as well as Fair Trade ethanol and beeswax. They are also supporting various Fair Trade schemes in North America too.
An estimated 10,000 people around the world benefit directly from Dr. Bronner’s various Fair Trade projects. To date, they have helped local communities by drilling fresh-water wells, setting up composting operations that improve farmers’ soils and incomes, renovating schools, purchasing medical equipment for local health clinics, and providing mosquito nets to help prevent the spread of malaria – to name just a few.
Dr. Bronner’s Magic Soaps, with their 18-in-1 uses, can be used to clean your face, your hair, your body and even your teeth. They are available in 9 varieties which include Peppermint, Lavender, Green Tea, Eucalyptus, Citrus, Almond, Tea Tree, Rose and unscented Baby Mild and contain no synthetic foaming agents, thickeners, preservatives, fragrances, dyes or whiteners and use 100% post consumer recycled (PCR) cylinder bottles and paper labels. They are also certified by the Vegan Society UK – ensuring no animal testing or animal ingredients are used in Dr. Bronner’s products that carry the certification.
Think big and you will not only be helping to care for your skin but you will also be helping a good cause. If you buy the larger, value sized liquid soap (473ml and 946ml), Dr. Bronner’s will donate 20p for every bottle sold in the UK to support Compassion in World Farming (Compassion), the world’s leading farm animal welfare charity.
Dr. Bronner’s Organic Pure Castile Liquid Soap RRP £1.99 59ml | £3.99 118ml | £5.99 237ml | £8.99 473ml
For more details of the entire Dr. Bronner’s range, visit www.drbronner.co.uk.
Also available from Selfridges, feelunique.com and from leading health stores.
To find your nearest stockist please phone 0845 072 5825
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For further press information and to receive samples please contact:
Hilary or Sophie at The Spa PR Company
T: 020 7100 7018
Notes to editors:
The Dr. Bronner’s Story
Dr. Emanuel Bronner, a third-generation master soap-maker, was born in 1908 to the German-Jewish Heilbronner family. In 1929, Bronner, then aged 21, immigrated to the US working as a consultant soap manufacturer. But following the death of his family in the Holocaust, he embarked on a mission to spread this message of world peace and the dangers of communism and fascism by giving public lectures on these subjects. His strong views landed him in a mental asylum in Chicago but Bronner escaped eight months later in 1948 and continued giving lectures in California. He also began making peppermint liquid soap under the ‘Dr. Bronner’s Magic Soaps’ brand. He gave away soap during his talks and when he realized people were taking it without listening to him speak, he started writing his philosophy on the bottle in tiny script. These eccentric labels, featuring musings on everything from Hillel to Confucious, are still used today. In the early years the soap enjoyed a small but loyal following. With the emergence of 1960’s counterculture, sales rocketed on word of mouth and the quality, as Dr. Bronner’s does not advertise. The soaps spread into health food stores across the US, and in recent years into mainstream shops.
Having always used natural ingredients, Dr. Bronner’s became officially certified organic by the US Department of Agriculture in 2003, branching into other organic personal care products in 2005.